Corporate reputation today, constitutes at least 63% of a company's market value. Banco Atlántida is featured in the best brand reputation ranking in Honduras and Central America.

Tegucigalpa, September 9, 2020. Each day, there is less doubt about the value of reputation as the main intangible strategic resource of organizations. The construction of a brand builds differentiation, competitiveness and a good cultivation of relationships among the different interest groups, which include our employees who have become brand ambassadors by communicating with pride the essence of Atlántida: responsible, committed and trustworthy.

Since our beginnings, more than one hundred years ago, our operations have been based on integrity, transparency and ethics, in order to build bonds of trust among employees, financial users and shareholders. We have maintained consistency between what we say and do in favor of Honduras and the region, consolidating through the years a respectable corporate reputation.

Today, we proudly share that we have been recognized as one of the companies with the Best Corporate Reputation in Honduras and in the Central American region according to a study conducted by the prestigious magazine, SUMMA.

This distinction motivates us to continue promoting a culture of solid values inside and outside our borders and to continue cultivating this competitive pillar in order to continue making a difference and enabling projects that develop the economy of the region; hand in hand with each of our employees, clients, shareholders and allies.

Together we make it possible!